Being a CEO, then you know that leadership and sales are two of the most important aspects of running a successful business.
It’s also very difficult for busy CEO’s to find time to do anything about it.
Sure, reading articles can be helpful, but who has time for that these days?
Magazines seem to show up, but they collect dust.
Industry publications do the same.
What can we as busy CEO’s do to help improve in the areas we feel we might be lacking?
There’s a simple solution!
If you’re looking for ways to improve both of those skillsets, sales podcasts can serve as an excellent resource.
You can listen to them while you work out, while you are in bed, or driving to work.
These can really help your digital marketing and sales prospecting skills.
No more excuses!
There are many leadership and sales podcasts out there, but not all of them are created equal.
So how do you know which ones are worth your time?
Here are three things to look for in a leadership and sales podcast:
1. Insights from successful leaders and salespeople
The best leadership and sales podcasts feature interviews with thought leaders and successful people in their respective industries.
These interviews can provide you with valuable insights, on how to thrive, what to avoid, and any important trends to look out for.
It always makes sense to learn from other peoples successes and, especially, failures, to help guide your way.
2. Actionable advice
The best leadership and sales podcasts provide listeners with actionable sales tips that they can use to improve their own skills.
If you’re looking for a sales podcast that will help you take your skills to the next level, then make sure it provides practical tips that are easy to understand and can use right away.
This can be tricky, as there are some podcasts that are just there to fill a content gap.
3. Engaging content
Do these sales podcasts make you laugh, and/or keep you hooked from beginning to end? If you’re going to listen to a podcast on such significant topics, then you might as well enjoy it.
Look for podcasts that feature interesting sales and marketing leaders, informative interviews, and engaging content.
You may even be able to find one specified for your industry.
But how do you know which ones are worth the time for sales reps and sales and marketing leaders?
To help you out, we’ve compiled a list of the best 15 Leadership and Sales Podcasts Every CEO Should Listen To in 2022!
These are some of my favorite podcasts from some of the top sales executives and sales evangelists that have helped me change the way I do business.
#1) TED Business
TED Business by Modupe Akinola is a witty and insightful podcast that offers listeners an inside look at the world of business.
In each episode, Modupe Akinola interviews some of the most successful and innovative business leaders from around the globe.
What topics are discussed?
Topics range from entrepreneurship to marketing to management, sales tips, team building, and everything in between.
This is an essential listen for anyone who wants to learn more about the business world and increase their sales skills.
#2) Masters of Scale
Masters of Scale by Reid Hoffman is one of the most popular podcasts out there.
And for good reason – Hoffman is witty, charming, and knows how to tell a good story. This is one of the best sales podcasts.
This will help you understand the sales process and includes tons of industry news.
What will I learn?
But more importantly, he’s also incredibly insightful when it comes to business and entrepreneurship.
You’ll learn about all aspects of the business world, from managing a startup in Silicon Valley to scaling a global brand. It will really put you in the sales mindset.
Each episode of Masters of Scale focuses on a different company or entrepreneur, and explores how they’ve achieved success.
But more importantly, Hoffman digs deep to try and understand the underlying principles that drive their success.
#3) How I Built This
How I Built This is an award winning podcast focused on innovators, entrepreneurs, and idealists, and the stories behind the movements they built.
In each episode, host, Guy Raz, dives into the backstory of some of the world’s best known companies and brands.
This is also a great sales podcast for personal development, as well as professional development.
Who are some of the guests?
He speaks with founders like Airbnb’s Brian Chesky, Instagram’s Kevin Systrom, and Warby Parker’s Neil Blumenthal to find out how their businesses got started, what challenges they faced along the way, and how they eventually triumphed.
How I Built This is essential listening for anyone interested in business, creativity, and entrepreneurship.
#4) The Modern Selling Podcast
The Modern Selling Podcast by Mario Martinez Jr., CEO of Vengreso, is the perfect way to stay up-to-date on the latest sales strategies and techniques.
What are the episodes like?
Each episode features expert insights and tips that you can use to improve your selling skills.
This is perfect for you if you are a sales rep or if you are just generally in the sales industry.
Whether you’re a beginner or a seasoned pro, this podcast will help you close more deals and make more money.
#5) Sell or Die
If you’re looking for a podcast that will teach you how to sell, then look no further than the Sell or Die podcast by Jeffrey Gitomer.
In each episode, Jeffrey Gitomer shares his expert insights on everything from how to close a deal to effective sales strategies.
Anything else?
He also interviews top sales professionals from around the world, so you can learn from the best of the best.
Whether you’re a salesperson yourself or just looking to improve your selling skills, this is a must-listen!
#6) Sales Leadership Podcast
Sales Leadership Podcast by Rob Jeppsen is a great way to learn more about sales leadership.
In each episode, Rob interviews a different guest who is an expert in the field, and provides key tips on how to develop strong sales teams.
Who should listen to this?
This podcast is perfect for sales leaders who want to stay up-to-date on the latest sales leadership trends and best practices.
#7) HBR IdeaCast
HBR IdeaCast is a weekly podcast featuring in-depth interviews with business thought leaders.
HBR senior editor, Alison Beard, and award-winning journalist, Curt Nickisch, speak with some of the world’s most celebrated management experts, practitioners, and academics about their latest research and ideas.
What does this one offer to listeners?
HBR IdeaCast offers listeners an engaging, informative look at the latest thinking on management issues like strategy, leadership, marketing, and work-life balance.
HBR IdeaCast is produced by Harvard Business Review.
#8) Ask More. Get More.
If you’re looking for a witty and fun podcast that will help you get more out of life, look no further than Ask More.Get More. podcast by Bare Slate.
This popular podcast is all about helping people get more out of their lives by asking more questions and seeking out new opportunities.
How will I feel after each episode?
Each episode is packed with useful tips and advice, and you’re sure to walk away from each one feeling motivated and inspired.
Give Ask More. Get More. podcast a listen today and see how it can help you get more out of life!
#9) Make It Happen Mondays
John Barrow’s Make It Happen Mondays podcast is the perfect way to start your week!
Every Monday, John shares his insights and wisdom on how to make your dreams a reality.
What is the tone like?
His passion and energy are infectious, and you’ll be motivated to take action on your goals after listening to just one episode.
Instead of the usual Monday morning slump, make this your extra dose of caffeine to begin the week on a great note!
#10) Sales Gravy
The Sales Gravy podcast by Jeb Blount is a great resource for sales professionals.
In each episode, Jeb interviews top sales experts and thought leaders to share their best tips and strategies.
Is it actionable?
Sales Gravy is packed with advice that you can use to obtain more leads, boost sales and grow your business.
You will feel like a real sales leader.
#11) Leadership and Loyalty
Leadership and Loyalty podcast by Dov Baron is one of the most popular business podcasts out there.
And for good reason!
Dov Baron’s insights on leadership are valuable for anyone in a position of authority.
Oh yeah?
But what makes this podcast really stand out is Dov’s focus on loyalty.
He interviews some of the most successful people in business, and each one has a unique story about the role loyalty has played in their success.
If you’re looking for inspiration and practical advice on how to build a loyal team, this is the podcast for you.
#12) At the Table with Patrick Lencioni
At the Table with Patrick Lencioni is a witty podcast that explores the challenges and opportunities of working in today’s organizations.
What is it like?
In each episode, Patrick interviews a notable business leader or expert about their experience leading in today’s environment.
This is a must-listen for anyone who wants to stay ahead of the curve in today’s ever-changing business landscape.
#13) From Founder to CEO
From Founder to CEO podcast by Todd Uterstaedt is the perfect listen for entrepreneurs who want to take their business to the next level.
Journeys, you say?
In each episode, Todd interviews a successful CEO and dives deep into their journey – from early struggles, mishaps, biggest misconceptions about them, and much more.
You’ll learn what it took to get to their level of success, and how you can do it too!
#14) Unstoppable CEO Podcast
The Unstoppable CEO Podcast by Steve Gordon is a witty and insightful podcast that provides listeners with an inside look at the business world.
Gordon interviews successful CEOs in the professional service firm industry.
This seems like it would be helpful
Get a closer look at the habits, mindsets, and strategies of these key leaders and how they navigate the many challenges of business-building.
The podcast is also entertaining, offering a light-hearted look at the business world that is sure to keep listeners coming back for more.
Make sure to check out The Unstoppable CEO Podcast by Steve Gordon for your dose of business wisdom and entertainment!
#15) Blissful Prospecting
If you’re looking for a witty, entertaining podcast that will teach you everything you need to know about prospecting, then Blissful Prospecting by Jason Bay is the perfect show for you.
Leads?
In each episode, Jason covers a different aspect of prospecting, from how to find leads to the best ways to close a deal.
Whether you’re a beginner or a seasoned pro, you’ll learn something new from every episode.
Final Words
So there you have it, a list of the best leadership and sales podcasts for CEOs in 2022.
These will be updated s new and relevant podcasts are created.
These subjects aren’t easily learned overnight, so be sure to stay up to date on the latest industry trends, and receive information from multiple sources.
No matter if you’re a novice or a seasoned executive, you can always learn something new, implement a different strategy, or get inspired by a new idea.
Start adding these shows to your favorites, and get to listening!
