Brand Strategist & Fractional CMO

You've built
something
incredible. Nobody
can tell... yet.

You know what you've built. You know why it matters and exactly who it's for.

The people scrolling past you don't. They can't find you. And when they do, it doesn't tell your story.

Claim Your Free Session

30 minutes with a top 3% CMO. On the house.

$883K
Generated in 9 days
17.5×
Highest client ROAS
403%
ROI increase achieved

Here's The Problem

The gap is
costing you.

You have clients who'd tell anyone who asked. You've earned real authority in your space and you've got the results to back it. But that only reaches the people who already know you.

Everyone else scrolls past. They can't find you, and when they do, nothing about it makes them stop.

No eyes means no recognition. No new clients knocking. No press, no referrals, no inbound. So you end up chasing growth instead of attracting it, paying for every bit of attention because nothing pulls people in on its own. That gap between what you've built and what the world can see is the most expensive thing in your business.

Without a brand that brings people in, you're always chasing them.

What Changes

Everything
clicks.

The right people finally find you.

They land on your brand and already understand what you do and why you're the one. No more convincing people who were never going to get it.

Everything starts to connect.

Every post, every campaign, every place someone meets your business online tells the same story. Nothing feels scattered anymore.

You get out of your own way.

When the strategy is clear and the team owns the work, you stop being the bottleneck in your own growth.

The world finally sees what you built.

That gap between how good your business is and how it shows up online closes. And it changes everything.

How It Works

A marketing
brain and the
team to run it.

Foundations · 30–45 Days

Positioning first.

We get inside your business, your market, and your ideal client. We build your strategy, define your positioning and POV, and create the brand foundation everything else is built on. This is the work most agencies skip.

Retainer · Monthly

Full-stack execution.

Strategy, creative, paid media, content, SEO, email, all under one roof. One team that owns the whole marketing system. No silos. No handoff chaos.

Growth · Ongoing

Ongoing growth.

Every month builds on the last. The brand gets clearer, the audience gets warmer, and the results stack instead of reset. This is how growth becomes a system instead of a scramble.

Retainers begin at $3K/month, with most clients investing around $7K/month. The Foundations phase is a separate one-time fee, scoped to your business.

Proof

The work
speaks.

17.5×
ROAS — Ideal Practices

"I feel so confident about the future with your leadership and the team behind you."

Jayme AmosFounder, Ideal Practices — 6-year partnership
15×
ROI — Luxury Travel Brand

"$3.2M in 8 months. A cult-favorite brand that finally had a system to match."

Luxury Travel BrandWomen's Adventure Travel

"They refined my brand messaging, rebuilt my website, grew my LinkedIn, and ran our cold email campaigns. They shaped the strategy behind what we were building, not just the content. Especially strong for founders focused on structured brand building and long-term authority."

B2B FounderBrand & Positioning Engagement

"Working with CNV was genuinely refreshing. Proactive from day one, anticipated needs before they became problems, and stayed focused on making the work better. A team that actually cares about impact, not just deliverables."

B2C FounderFull-Stack Marketing

"Easily the best freelancer I've worked with on the platform. Very professional, great communication, great streamlined process. Knowledgeable staff."

Healthcare ProviderUpwork Top Rated Plus Review

"I made the right choice working with Crystal. She answered my tech questions on a level I could understand, helped with ideas, and delivered the perfect website for our company. I'd work with her again in a heartbeat."

B2B FounderWebsite & Brand Build

Before You Book

This isn't
for everyone.

We only take clients we can do our best work for. If one of these is you, this won't be the right partnership, and we'd both rather know now.

You need to stay in the driver's seat.

We take full ownership of your marketing. If every decision needs your approval, we'll slow each other down.

You want to work 1:1 with Crystal only.

You get Crystal's strategy and a full team behind it. This is an agency engagement, not a solo consulting relationship.

You're pre-revenue or early stage.

Our work compounds. We do our best work with businesses that already have momentum and are ready to scale it.

You're looking for a quick fix.

We build infrastructure that scales. If you need a one-off campaign or a fast result, we're not the right call.

Crystal Volinchak

Who You're Working With

Hi, I'm
Crystal.

I've spent my career helping founders turn real businesses into brands people can't ignore. Not louder marketing. Clearer marketing. The kind that finally looks like the business you already built.

Upwork ranks me in the top 3% of talent worldwide. Daymond John trusts my team with his brands. I've done marketing work alongside the Saints, Browns, Raiders, and Falcons. But the work I'm proudest of is the founder who finally gets to stop explaining themselves online.

Crystal with Daymond John
With Daymond John, The People's Shark
Crystal holding Webby Award
Webby Award winner, Business & Finance
Crystal on an NFL field
On-field, NFL client work

Your Free Strategy Session

30 minutes with a
top 3% CMO. On the house.

Crystal and the team research your business before you ever get on the call. You'll walk away with one or two real ideas you can run with, whether you work with us or not.

Crystal runs client work most of the week, so she only takes a handful of these calls a month. When they're gone, they're gone.

Crystal Volinchak

Brand Strategist & Fractional CMO

cnvcmo.com