CLIENT: Ideal Practices
Fractional CMO PARTNERSHIP
REDUCED COSTS & MORE REVENUE
Within 6 months, we reformulated the entire marketing strategy, resulting in a positive return on ad spend and a 403% return on investment.
Our plan delivers steady results, reduced costs, and reduced stress for Ideal Practices
$96,000 Saved on Ad Costs in 6 Months
Our media team started dissecting and correcting their ad plan immediately. We decreased the ad spend, improved the ads being served and were able to obtain 33% more leads, while spending 18% less in 6 months.
In Q1 of 2023, they closed 50% more clients than Q1 of 2022.
Reduced Acquisition Costs by $2,000 per Client
Through data-analysis, improved copywriting, new content and rigorous testing, we were able to lower the cost of acquisition significantly.
$3,360,000 Generated from $191,902 Ad Spend
Our high-level consulting client generated over 3 millions dollars from less than 200,000 ad spend in just 8 months (a Huge 17.51x ROAS).
18 months into our contract, Jayme retired as CEO of his own growing business!
72.7% Reduction in Lead Costs
We helped Ideal Practices acquire more leads while spending less on PPC and social ads, ultimately drastically decreasing cost per lead from $171 to $61.
INDUSTRY: Consulting Agency
REVENUE MODEL: High-Ticket Consulting
GOAL: 7 new clients per month
CONTRACT LENGTH: 3 years and still going strong 💪🏻
Project Objectives and Deliverables
We manage every aspect of the Ideal Practices brand. We create the strategy, pick the channels, create content, manage ads and more such as:
- Growth Strategy
- Web design & development
- Content Marketing
- PPC, Meta and Linkedin Ads
- Conversion Rate Optimization
- Social Media Management
- Video Editing
- Partnership Marketing
We help you design the life you want.
We strategize and execute a comprehensive marketing plan that goes beyond brand awareness and incorporates proven conversion techniques to generate predictable and consistent leads so you and your sales team can close more deals.